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Resource conservation, reusability, and recyclability are not a short-term, temporary trend. It is vital that packaging designers incorporate these values into designs while ensuring the survivability of products. ASUS's Green Packaging Design incorporates these green elements into its comprehensive assessments during design, including minimizing the adverse environmental impacts of packaging materials, the manufacturing process for making packaging, and the final disposal of unneeded packaging material.
Besides meeting required product features and specifications, ASUS packaging design also uses environmentally sound materials, adheres to substance restrictions, and uses the recycling logo in accordance with logo licensing requirements. For example, the ink used on packaging fully meets green requirements. ASUS uses recycled materials: more than 90 percent of all ASUS packaging is made with recycled materials. Use of the international recycling logo on our packaging stresses the importance of the environment to the consumer. Specific details of packaging design include:
Design to reduce overall material use 1. Use of soft paper boards to replace hard paper boards and bottom boards. 2. Decrease the cushion material structure as well as the overall carton's weight. 3. Alter the packaging and folding designs to accommodate more merchandise.
Environmentally friendly design 1. Use recycled materials. 2. Use paper pad to replace polyurethane sponge 3. Restrict the use of expanded polystyrene (EPS). 4. Use only one colour of ink to make recycling easier.
Packaging prohibits the use of all materials containing lead (Pb), cadmium (Cd), mercury (Hg), chromium (Cr6+), and polyvinyl chloride (PVC).
Case study of reducing packaging materials: ¡ASUS Notebook S5/M5/M2 models ¡V15.4 inch We reduced the weight of carton including gift box and cushion more than 192 tonnes in 2006. ¡ASUS Notebook A3/A6 Model-12.2 inch We reduced the weight of carton including gift box and cushion more than 19.1 tonnes in 2006.
Recycling Logo Marked International Recycling logo is included to demonstrate the ability of packaging materials to be recycled.
In the ASUS ISO document, we have completed some standards for packaging design and identification such as the identification and implementation of packaging material standard (P-GA3-038).
Packing Material Code and Logo Temples
|
Name |
Codes |
Logo |
|
Plastic |
High density polyethylene |
HDPE |
 |
|
Low density polyethylene |
LDPE |
|
Polyvinyl chloride |
PVC |
|
Polyester |
PET |
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Polypropylene |
PP |
|
Polystyrene |
PS |
|
Paper |
WPP |
|
Paperboard |
PB |
|
Paper |
Corrugated cardboard |
CB |
 |
|
Corrugated fiberboard |
CFB |
|
Non-corrugated fiberboard |
NCFB |
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